Systems,untangled.
Your business grew. Your systems didn't. I find what's slowing you down, simplify your tools, and build the operations that keep running when you're not looking.
What's your Ops DNA?
Every business has a pattern in how work gets stuck. Answer five quick questions and you'll see yours, plus the first thing worth fixing.
No email needed. Your answers stay on this page.
From tangled to running.
This is what happens to your tools and inboxes when we work together.
Before: six places, and no single source of truth.
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We map how work really moves today: every inbox, app and handoff. There are usually more of them than anyone thought.
You get an ops map of your business and a short list of what to fix first.
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Fewer tools, one source of truth. I set up your CRM, connect what's left with automations, and write the SOPs.
You get a working system, set up and documented.
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Monthly support keeps it running as you grow: fixes, tweaks and new automations when you need them.
You get a system that doesn't drift back into chaos.
“She quickly understood where our operations were breaking down, and started fixing things instead of just talking about it.”Sina Amini, Founder, Buzzy Agents
New project: Notion setup, client onboarding and reporting automations
“She played an important role in helping us turn our ideas into a structured and organized business.”Sergii Makieiev, Founder, Makiev International Hair Academy
Student management, course administration, lead tracking and documentation
“She helped launch over 10 different SOPs that resulted in a 20% increase in customer engagement.”Jonas Lopez, former colleague
SOP creation and documentation, finding gaps in processes
“Dana was pivotal in improving efficiencies within our team, optimizing schedules, and streamlining communications between and among staff and external stakeholders.”Susan Romeo-Gilbert, former Volunteer Executive Director, Access2Innovate Foundation
Operations and executive support
Hi, I'm Dana.
I've spent years running the work behind the scenes: as Operations Manager at a STEM academy, as Executive Assistant to the director of a non-profit, and now for founders and small teams.
My first career was teaching, and it still shapes how I work. I explain systems in plain language, write SOPs people actually follow, and stay with your team until the new way feels easier than the old one.
Dana Makarenko, founder of OPS DNA
Who it's for
Different industries, the same problem: too many moving parts and not enough structure.
- Real estate
- Consulting
- Creative services
- Client-based businesses
Start with a free ops audit
A focused 30-minute call where we look at how your business runs today. You'll leave knowing the three changes that would save you the most time.
Book your free 30-minute auditNo obligation. Prefer email? Write to dana@ops-dna.com